Covid has had a devastating social and economic impact, particularly on travel and tourism. One Planet Living® Manager Ben Gill explores how Singita has endeavoured to look after its staff and communities in these unprecedented times
Singita - Southern and East Africa
Singita is a leading sustainable tourism company, which boasts two One Planet Living Leaders – Singita Southern and East Africa and Singita Grumeti. Singita operates 15 eco-tourism lodges and camps in Southern and East Africa including:
- Singita Sabi Sand (SSS) and Singita Kruger National Park - South Africa
- Singita Pamushana Lodge and Malilangwe House - Zimbabwe
- Singita Volcanoes National Park (SVNP) - Rwanda
Preserving large areas of wilderness for future generations, while benefitting local communities, lies at the heart of its business. Financially supported by a number of commercially operated lodges within the reserves under Singita's stewardship, Singita also partners closely with non-profit Funds and Trusts, which focus on community development and biodiversity management.
Singita has been using Bioregional's One Planet Living framework for over nine years and has made significant progress in integrating sustainability in all of its operations.
One Planet Living was fundamental to the construction of Singita Kwitonda Lodge and Kataza House at SVNP, and its set of 10 sustainability principles continues to guide all decision-making on the ground.
Sustainability is no longer something ‘additional’ to our normal operations but now part and parcel of how we conduct businessKatherine Cunliffe, Sustainability Technical Advisor at Singita Serengeti
Key stats from the most recent annual review:
Land and nature
Over 200 trees were planted by guests and 700 by gardeners. The nursery supplied over 40,000 seedlings for wider reforestation projects.
Health and happiness
Singita continues to provide a broad set of training opportunities for staff - the group completed over 4500 hours of training in leadership, Toastmasters, Guide learnership and other programmes. 34 staff participated in leadership training and 18 were mentored.
Culture and community
30 graduates from Singita Community Culinary School, 95% of alumni in employment